RecoveryOS
BlogStart for $1
Guide6 min read

How to Write a Sober Living Business Plan

Step-by-step guide to writing a business plan for a sober living home. Covers market analysis, financial projections, operations, and what investors want to see.

Alec Rodriguez·Founder, RecoveryOS·
Illustration of a blueprint or business plan document with financial charts for sober living

A business plan isn't just paperwork. It's how you figure out if your sober living home will actually work before you spend money. It forces you to answer hard questions: How many beds do you need to break even? Who are your competitors? How will you fill the house?

Whether you need a plan for a bank loan, an investor pitch, or just your own clarity, here's what to include.

Executive Summary

Write this last. It's a one-page overview of the whole plan.

Include: - What you're building (a sober living home in [city] with [X] beds) - The problem you're solving (gap in recovery housing in your area) - Your target market (men/women in early recovery, stepping down from treatment) - Revenue model (self-pay, weekly/monthly rent) - How much money you need to start and when you expect to break even

Keep it under 500 words. If someone reads only this page, they should understand the business.

Market Analysis

This section proves there's demand in your area.

Local treatment landscape — How many rehabs, detox centers, and IOPs are within 30 miles? Each one is a potential referral source. More treatment centers = more people stepping down to sober living.

Existing sober living homes — How many are already operating? What do they charge? Are they full? If every home in your area has a waitlist, demand is strong. If they have empty beds, you need to understand why.

Demographics — What's the population? What's the substance use rate? The Substance Abuse and Mental Health Services Administration (SAMHSA) publishes county-level data you can use.

Gaps — Maybe there's no sober living for women. Maybe every home is low-end and there's demand for a well-run, mid-range option. Find the gap and build for it.

20M+
Americans in recovery
$500-800
Monthly rent per bed (typical)
85%
Occupancy needed to break even

Financial Projections

This is the section that makes or breaks your plan. Be realistic, not optimistic.

Startup costs: - Property (lease deposit or down payment): $3,000-$15,000 - Furnishing: $3,000-$8,000 - Insurance: $2,000-$5,000/year - Licensing/certification: $200-$1,000 - Repairs and safety equipment: $1,000-$3,000 - Working capital (3 months of expenses): $9,000-$21,000

Monthly revenue: - Calculate beds x rent x expected occupancy - Example: 8 beds x $650/month x 85% = $4,420/month

Monthly expenses: - Mortgage/rent, utilities, insurance, maintenance, supplies, software, house manager - See our full breakdown at How Much Does It Cost to Run a Sober Living Home?

Break-even timeline: - Most homes break even in 3-6 months once occupancy stabilizes - Plan for 6 months of negative cash flow to be safe

Project month by month for the first year. Show conservative, moderate, and optimistic scenarios.

Operations Plan

How will you actually run the house day to day?

Staffing — Will you manage it yourself? Hire a house manager? Live on-site? Most single-home operators start by doing everything themselves.

Intake process — How will you find and screen residents? What's your application process? Read our guide on screening applicants.

House rules — Cover sobriety policy, drug testing, rent, chores, curfew, meetings. Use our house rules template as a starting point.

Rent collection — Automate from day one. Don't start with cash and spreadsheets. See our guide on collecting rent in sober living.

Technology — List the tools you'll use for management, payments, and communication.

Marketing Plan

You don't need a big marketing budget. You need relationships.

Build referral partnerships with local treatment centers, therapists, and courts
Set up a Google Business Profile (free and critical for local search)
Create a simple website with an online application form
Get listed in recovery housing directories
Attend local recovery community events

Read our full guide on how to market a sober living home.

Start with the Right Tools

Your business plan should show that you're running a real operation, not guessing your way through it. Including sober living management software in your plan signals that you're serious about systems, not just intentions.

RecoveryOS starts at $29/month. Your first month is $1. It handles applicant screening, rent collection, house rules, chore schedules, and documentation. That's cheaper than a bookkeeper and more reliable than a spreadsheet.

A well-run sober living home starts with a well-built plan. And a well-built plan starts with knowing your numbers.

Stop doing this by hand.

RecoveryOS automates rent, screening, chores, and documents. Try every feature for $1 your first month.

Start for $1 →

More from the blog

What is sober living management software — illustration showing automated operations for recovery home operators
Industry8 min read

What is Sober Living Management Software?

Side by side comparison of RecoveryOS and One Step sober living software features and pricing
Comparison4 min read

RecoveryOS vs One Step: Which Sober Living Software is Right for You?

Side by side comparison of RecoveryOS and Sobriety Hub sober living software features and pricing
Comparison4 min read

RecoveryOS vs Sobriety Hub: Sober Living Software Compared